How the World’s Finest Trade Media are Reporting on Trade Matters

The world’s most respected news organisations have been forced to make tough choices about where they cover the world’s biggest trade disputes.

In a bid to counter the media onslaught on trade, they have been launching campaigns to inform their audiences about the issues behind the headlines.

Some of the best-known media organisations are taking part in the campaigns and sharing the information to their audiences.

BBC News and World Affairs Correspondent Alan Johnston joins Business Insider to talk to the leaders of the media organisations that have started this year’s campaigns.